Edison Xpress, an international courier company offering hassle-free delivery services with more than five years of experience, partnered with Maple Blueprint Inc. to elevate its brand presence. We crafted a comprehensive marketing strategy integrated with 360° SEO to boost visibility, strengthen messaging, and drive customer engagement. Our solution included a full spectrum approach from brand positioning to search engine visibility ensuring Edison Xpress stands out among its competitors in the global logistics space.
Challenge & Solution
Edison Xpress needed to raise brand awareness and generate more qualified leads in a competitive courier services market. The challenge was to communicate their reliability and global reach effectively while improving discoverability online. Maple Blueprint Inc. implemented an integrated marketing campaign with a tailored SEO strategy, compelling messaging, and targeted positioning to enhance brand visibility and customer trust.
- Market Positioning
- Brand Visibility
- SEO Integration
- Lead Generation
Our Process
Maple Blueprint Inc. conducted an in-depth audit of Edison Xpress’s current market standing and competitor presence. We defined brand positioning that highlighted their five-year legacy in hassle-free international courier services. We devised a 360° marketing plan, incorporating SEO-optimized messaging, keyword research, content planning, and campaign design. Then, we implemented targeted inbound and SEO tactics refreshing content, optimizing page elements, and developing strategic touchpoints across digital channels to amplify reach and lead quality.
Result Driven
The campaign elevated Edison Xpress’s brand recognition, improved search engine rankings, and increased qualified customer inquiries.
- Enhanced Brand Awareness
- Higher Search Ranking
- Increased Engagement
